A recent discussion in a business group highlighted a common misconception: virtual assistants (VAs) should charge less than in-house employees. One business owner expressed “shock” at the hourly rates UK VAs charge, claiming they were higher than their in-house staff and suggesting they’d never pay such “high” rates for admin tasks. The conversation quickly shifted towards hiring overseas VAs at lower rates.

However, the key point was missed: comparing freelancer rates to employee wages is like comparing apples to oranges. The true cost of an employee is significantly higher than their salary when you factor in taxes, pensions, bonuses, and holiday pay—often adding up to at least 40% more.

VAs, however, offer a smart solution with their flexibility, specialized skills, and freedom from additional employment costs. They’re business owners themselves, covering their own overheads and taxes. The smart approach to hiring VAs isn’t just about the cost—it’s about the value they provide: expertise, efficiency, and flexibility without long-term commitments.

So, what’s your take? Have you experienced the smart benefits of hiring a VA?